Before we go over the tips on how to launch a startup on a tight budget, we want you to keep in mind a few things: You don’t need to…

As humans, we are used to seeing the world move around us, and if a piece of software has consistent animation, it feels more natural to interact with. Most people…

From the very beginning, any digital product development project needs a clear idea of what exactly to build and why. Often, the “clear idea” can be associated with a long…

It goes without saying that the use of dating apps has increased. If you dive deeper into various researches and reports, you’ll see that the industry is only gaining momentum….

Picture such a situation:  you install the application and the first thing that you are asked to do is to register. Don’t you find it annoying when you need to enter…

In this article, we’re going to identify the main principles of a scalable architecture and what affects the software product scalability.

Without a doubt, the importance of Customer Experience (CX) for any business growth shouldn’t be underestimated. CX is how customers perceive and feel about your business and brand. In fact,…

There is a myriad of well-engineered products in the world that failed to disrupt markets because they missed out on putting forward customer and user experience. In the age of user…

Let’s talk about Web Summit, the biggest tech conference in Europe. Four days of the conference when the Lisbon streets and subway stations filled with tech geeks, startup founders, investors,…

“Strategy” has become a buzzword nowadays. Everyone in the companies talks about it and everyone knows that they need it (well, almost everyone). In fact, the digital product strategy is one…

The product design journey can be long and challenging. In our digital product design process, we apply various methods, tools, and approaches to test and verify business ideas and assumptions….

Risk mitigation is a process that helps to identify, understand, and mitigate problems that can cause project failure. Risk mitigation is an essential planning tool that can be applied to…

Almost every other blog post on UX says “Listen to your users”, “Know your users”, or “Understand your users”. And you know what? They are right. Just google “user research”…