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Custom product development is costly, mostly because developers build everything from scratch. However, there are things that you can automate and thus significantly reduce costs and time for product development.

In this blog post, we’re going to talk about how to accelerate your product time-to-market with the help of our development framework that automates crucial but repetitive tasks.


Authentication has become an integral part of most mobile and web app architectures. Likely, your app is no exception. Knowing a user’s identity allows any application or system to keep these data safe and provide the same personalized experience across all users’ devices.

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The authentication process ensures users repeat access to their accounts while preventing any unauthenticated users from gaining access.

We all know the old-school method of registering a user with their basic info (email, password, phone number, etc.).

The process is simple: users input their credentials on the website or app login form. That information is then sent to the authentication server. Then we match the email and password with the previously stored data. If they match, we give them access. If a match isn’t found, users will be asked to re-enter their credentials and try again.

According to Forrester Research, about 11% of people worldwide leave websites if the registration process is too complicated.


As we all know, registering for a new account is time-consuming and can bother users. Having the option for authorization via social networks allows users to avoid the tedious registration process.

Of course, you might think that it’s not rocket science, and from a technical perspective, all these tasks are routine. It’s hard for us to disagree. However, when developing all this from scratch for your system, you risk spending way more costs and time.

To save our clients money and time, we created a framework. We call it CXAuth. CXAuth allows deploying secure authentication and authorization modules in the client’s system within an hour. This framework is flexible and allows us to automate this process. CXAuth aims to accelerate the project’s start. It provides backend services and ready-made solutions to authenticate users to your app.

In brief, this solution is suitable for:

  • complex systems, where there are several organizations and roles, with each organization has additional settings for each user;
  • more simplified systems. In this case, there is one admin and all the rest are users.


The process of analyzing your product performance allows us to track how users interact with your app. As a result, it improves user engagement and the product itself.

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Our logging framework is based on LogstashKibana, and Elasticsearch. It helps you to gain insight into the performance characteristics of your mobile and web apps.

Let’s take a closer look at these concepts and the benefits of using this framework:

Elasticsearch – a search and analytics engine.

Logstash – a plugin-based data collection and processing engine.

Kibana – allows users to visualize data with charts and graphs in Elasticsearch.

The value of this framework for digital product development is in the ability to track both technical data and the level of business logic. It helps you to understand how to improve the app performance and fix any issues.


When you build cross-platform apps, all of your clients share one database set in real-time. They also automatically receive updates with the newest data. It is called data synchronization. Data synchronization is the process of maintaining consistency and accuracy between discrete data sets. Any change to a particular data set is reflected in the other data sets in near real-time.

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It would be best if you had a way of synchronizing data between databases in real-time. For example, when data is changed in one place, it should be synchronized with another database. Changes need to be detected and automatically synchronized with another database. This process should be fully automated.

We have developed a set of algorithms and tested them. This set allows us to:

  • Store and sync data with our cloud database
  • Remain all the data available even when your app goes offline
  • Sync the data once the device is back online


In addition, data synchronization results in cost-efficiency, high performance, data security, data consistency, and accuracy for an organization.


Do you need to have your website or app users upload media to your server? Since you’re not the owner of the incoming files, you can’t guarantee these files to be uploaded in the right JPG and PNG format.
You may ask users to transform the media files. To do that, users need to resize, align, clip, crop, scale, or otherwise fit the image to a particular dimension. Not the best approach in terms of the user experience process, right?

A good user experience is when the user uploads the image, and the system automatically converts it without sacrificing the page performance and image quality.

The structure of our framework makes it possible to transform images and videos automatically without bothering users to convert these files to match your platform standards. If you want to collect any media files, your users add the files, and that’s it. The framework does the rest of the magic.


In a nutshell, with the help of our product development framework, you save costs and time. It covers a large portion of the services that software developers would normally build themselves for several weeks, whereas they would better focus on the app experience itself. The services provided by this framework are hosted in the cloud and scale with little to no effort from our software developers. Also, this framework allows you to:

  • Sync real-time data in the app.
  • Provide any social network login with a few lines of code.
  • Track and measure each user’s insights for all the devices – web, Android, and iOS.
  • Automatically optimize media files so that they load faster on the web and mobile devices.


The core principle of a framework: not having to reinvent the wheel. Our goal is to get rid of low value-added tasks and focus on our clients’ business needs.

For example, the developer won’t need to spend up to three days and create an authentication form. The time saved we dedicate to more valuable tasks. As a result, you will receive high-quality code and a better app experience.

If you’re looking for a reliable team to build your product, we’re here to help. Share details of your project, and we’ll contact you asap.



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